<aside> <img src="/icons/light-bulb_gray.svg" alt="/icons/light-bulb_gray.svg" width="40px" /> Best Practices

• Be clear and concise in your communication, avoiding ambiguity or conflicting instructions.
• Provide as much context and background information as possible to help the designer understand your needs and preferences.
• Encourage collaboration and open communication throughout the design process, allowing for feedback and revisions as needed.
• Respect the expertise and creative input of the designer, while also expressing your preferences and vision for the project.
• Review and finalize the design brief with all key stakeholders to ensure alignment and agreement on project objectives and expectations. </aside>

<aside> <img src="/icons/info-alternate_gray.svg" alt="/icons/info-alternate_gray.svg" width="40px" /> Introduction

• Provide a brief overview of your company or organization.
• Explain the purpose of the project and its significance.
• Introduce key stakeholders involved in the project.

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<aside> <img src="/icons/folder_gray.svg" alt="/icons/folder_gray.svg" width="40px" /> Project Overview

• Describe the goals and objectives of the project.
• Clarify the scope of work and any limitations.
• Specify the timeline and deadlines for deliverables.

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<aside> <img src="/icons/shield_gray.svg" alt="/icons/shield_gray.svg" width="40px" /> Brand Identity

• Provide information about your brand identity, including brand values, mission, and vision.
• Share existing brand assets such as logos, colors, fonts, and imagery.
• Explain how the design should align with the brand identity and overall brand strategy.

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<aside> <img src="/icons/color-palette_gray.svg" alt="/icons/color-palette_gray.svg" width="40px" /> Design Objectives:

• Outline specific design objectives and desired outcomes.
• Discuss the mood, tone, and style you want the design to convey.

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<aside> <img src="/icons/bullseye_gray.svg" alt="/icons/bullseye_gray.svg" width="40px" /> Target Audience Details

• Define the demographic, psychographic, and behavioral characteristics of your target audience.
• Identify any specific preferences or needs of the target audience that should be considered in the design.

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<aside> <img src="/icons/paint-roller_gray.svg" alt="/icons/paint-roller_gray.svg" width="40px" /> Color and Style Guide

Select a color or colors: [put here the color code]

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<aside> <img src="/icons/keyboard_gray.svg" alt="/icons/keyboard_gray.svg" width="40px" /> Font

Select the font or fonts you want to use.

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<aside> <img src="/icons/rocket_gray.svg" alt="/icons/rocket_gray.svg" width="40px" /> Specific Features

• Specify any functional requirements or features the design should incorporate.

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<aside> <img src="/icons/orbit_gray.svg" alt="/icons/orbit_gray.svg" width="40px" /> Inspiration and References

• Share examples of designs, images, or websites that inspire you or align with your vision.
• Provide references to competitors or industry leaders for context.
• Explain what you like or dislike about the provided examples to guide the designer's creative direction.

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<aside> <img src="/icons/cash_gray.svg" alt="/icons/cash_gray.svg" width="40px" /> Budget and Resources

• Discuss the budget allocated for the project, including any constraints or limitations.
• Identify internal resources available to support the project, such as content, photography, or subject matter experts.
• Outline any external resources needed, such as printing services or specialized software.

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